Lynden Park Mall //
Branding, design + production

Lynden Park Mall is a shopping centre in a small town that needed a brand update. After presenting various concepts to the client, a concept that was more sophisticated and in line with the plan for the growth of the centre was developed.

A seasonal campaign with models in the demographic of the customer - as not to alienate them, but make them feel comfortable - in a natural environment was the overall concept. This was achieved by raw, natural, approachable subjects accompanied by a clear, positive message. Collaterals such as updating the website, generating social media content, producing event posters, various branded merchandise and bus shelters were just some of the items included in preparing and developing the full seasonal collateral packages.

services:
Editing, branding, content creation, art direction, video editing and other pst production

client:
Lynden Park Mall